TXTA leads new effort to combat sex trafficking of boys, young men

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Texas Trucking Association

Every year, countless boys and young men fall victim to sex trafficking—a tragic crisis that remains overlooked in many anti-trafficking efforts. To confront this issue, Bob's House of Hope, a division of Ranch Hands Rescue, Titus Transport, and the Texas Trucking Association (TXTA), are launching the first-of-its-kind trucking campaign, “Boys and Young Men are Sex Trafficked Too.” The initiative was announced recently on the south steps of the Texas Capitol.

Screenshot 2025 01 30 At 10 31 32 Am“This campaign represents a monumental step forward in addressing the hidden crisis of boys and young men being victims of sex trafficking,” said John D. Esparza, TXTA President and CEO. “By leveraging the reach of the trucking industry, we’re sending a powerful message across Texas and beyond: no victim should be overlooked.” 

As part of the initiative, stickers will be made available for placement on the back of semi-trucks, ensuring the message is being spread across the United States as trucks travel the country. 

"As proud Texans, we are honored to lead the nation with this new initiative as part of a global effort during National Human Trafficking Prevention Month,” said Bob Williams, Founder and CEO of Ranch Hand Rescue and Bob's House of Hope. “We are incredibly excited for this multi-pronged partnership between our non-profit, the trucking industry and state government to help spread the critical message that boys are sex trafficked too.” 

"Advertising a hotline phone number on Titus Transport trucks is something I am honored to do. Just the opportunity to save one trafficked life makes this collaboration worthwhile. I look forward to a long partnership in our effort to save lives,” said Titus Transport CEO and state Senator Brent Hagenbuch. 

Launched during National Human Trafficking Awareness Month, this initiative sheds light on the often-overlooked exploitation of boys and young men in sex trafficking. The campaign seeks to raise public awareness about this epidemic, encourage action by inspiring trucking companies across Texas and the nation to adopt similar awareness campaigns, and support survivors by highlighting resources such as Bob's House of Hope, the first safe house in the country dedicated to male survivors of sex trafficking.

For more information about this campaign or to purchase stickers, please contact Bob Williams with Ranch Hand Rescue at [email protected].