RoadPro booth at GATS features new products

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Attendees at this week’s Great American Trucking Show in Dallas will have an opportunity to see the latest gear from the RoadPro Family of Brands.

RoadPro’s booth (#1533) will feature the latest products from RoadKing, MobileSpec, BlackCanyon Outfitters and PowerDrive.

Attendees can also sign up for the RoadPro Rewards program, what the company says is “a lifestyle loyalty community designed to reward truckers for engagement and purchasing qualifying products.” Booth visitors who sign up for the RoadPro Rewards program will receive additional points in their account and a RoadKing hat. Those that join the program can also spin RoadPro prize wheel giving them an opportunity to win prizes. The RoadPro team will be on the show floor looking for attendees wearing their RoadKing hat. If they’re spotted they will be eligible to win a gift card from one of their favorite travel centers.

“RoadPro Family of Brands is focused on the lifestyle of truckers and providing products that keep them safe, comfortable and connected while on the road,” said Charles White, Vice President of Brands and Marketing for RoadPro Family of Brands. “We also look forward to the opportunity to engage with our customers during the show and reward them with a chance to join our community and win!”

RoadPro will also sponsor the St. Christopher Truckers Relief Fund auction by donating prizes as well as supporting other activities at the TA Petro Truck Parking Community. The Health Stage will feature Tom Kyrk and Robert Greene, RoadPro Pro Council members, who will be cooking up some healthy recipes using RoadPro travel appliances. RoadPro will also be conducting focus groups during the show that will allow attendees to share their opinions on products and other trucker lifestyle topics.