Video history lesson: 25 years of custom trucks

One of the blasts from custom truck’s past.

When Overdrive’s Pride & Polish began in 1990, it was the first truck beauty contest held in conjunction with a big trucking convention, in this case, the Mid-America Trucking Show. Records are scant from that year, but by 1991 Pride & Polish drew 40 rigs – a sure sign that there was a handful of devoted owners willing to put hard work and hard-earned money into their entries. And likewise, a sign that these showpieces resonated with the truckers and others who viewed them.

[gtbutton link=””]25 Years of Custom Trucks in 2 Minutes[/gtbutton]