About two-thirds of truckers say they'll watch Super Bowl 58 Sunday

Updated Feb 9, 2024
Super Bowl 58 graphic
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Where will you be at 6:30 p.m. Eastern on Sunday, Feb. 11?

If you're like the majority of drivers who responded to a poll by a major load board, it's a good bet you'll be in front of a TV or computer screen somewhere watching the San Francisco 49ers play the Kansas City Chiefs in Super Bowl 58. CBS will broadcast the game.

Truckstop surveyed over 1,200 of their carrier customers and found:

  • Nearly 60% of carriers will take time to watch the game
  • 24% of carriers will change their driving schedule to ensure they can watch the game
  • 61% of carriers believe Kansas City will win
  • 39% believe San Francisco will win
  • Close to 20% of carriers expect to be driving during the game

Five percent of Truckstop carriers indicated that they will be hauling items specifically designated to support the game, which is being played at Allegiant Stadium in Las Vegas.  

If you're on the road at the time of the game, you can stream it live on the CBS Sports app, NFL Game Pass, Hulu Plus, and Sling TV.

Exactly how big is Sunday's big game?

Here are a few financial facts to help provide some perspective:

  • Super Bowl 58 will bring some $1.1 billion to the local Las Vegas economy
  • The least expensive ticket costs $6,944
  • A 30-second ad during the broadcast will cost $7 million
  • Fans will spend a whopping $17.3 billion on food, drinks, clothing, and decorations for their Super Bowl-watching parties
  • 68 million Americans are expected to place some sort of bet on the game. Last year wagers topped $15 billion